The Podcast for the Ag Sales Professional

An agriculture podcast dedicated to selling in agribusiness.  This Ag podcast focuses on the best practices for selling to farmers and livestock producers.  We also focus on those salespeople who call on Ag buyers at the thousands of agribusinesses that serve the farming community.

Uncover the Impact   3 steps to prevent lost sales

Ahhh!  The Company Christmas Party   A new look at an old tradition

How You are disengaging half of your customers For them, socializing is actually painful We start our selling process by the book and with good intentions. We are taught in sales that people buy from people…. Or, people buy from people they like or trust.  All very true.  So, we think that before we go […]

Inheriting your territory from Tom, Dick, and Harriet What to do when you inherit a dysfunctional territory

Data Tells but a Story Sells Think about this statistic…. when speaking to an audience, only 5% of the people in the room will remember a statistic after you finish your presentation.  However, 63% will remember a story you told. Don’t believe me?  Listen in and Test for yourself.

Did you grow up on a farm?  Did your dad hate certain salespeople that called on him?  OR Did he hate all salespeople that called on him? Do you hear your dad’s voice in the back of your head as you turn down the driveway to cold call on a prospect?

4 Ways to Stay Safe When Selling in Ag Surviving Impaired Drivers, Fidgety Horses, Limb Crushing Equipment and Strange Customers!

3 Negotiating Tactics for the Ag Sales Professional From a great new book by Chris Voss, “Never Split the Difference”

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