The Podcast for the Ag Sales Professional
An agriculture podcast dedicated to selling in agribusiness. This Ag podcast focuses on the best practices for selling to farmers and livestock producers. We also focus on those salespeople who call on Ag buyers at the thousands of agribusinesses that serve the farming community.
How did your dad help you become a better salesperson? As many countries across the world will celebrate Father’s Day this coming weekend, I felt it best to honor all fathers, father figures, and anyone who showed up in your life to somehow make you better at selling. Many of you might be thinking, “My […]
How Steve Martin and a performance review can help you close more sales “How can I close more sales?” It’s the most common question I get in sales training—and not surprisingly, the most common weak spot when salespeople evaluate themselves. A recent interview with comedian Steve Martin reminded me of an employee review I once […]
When was the last time you audited your territory or sales team? Honestly, when was the last time you took a good, hard look at your territory or your sales team? I mean, looking at it like an audit would? If you’re like most sales managers or business leaders, the answer is probably… never. Listen […]
How to stand out and stand tall with the power of speaking…. Listen in as Sara Cross and I discuss the power of speaking at high-stakes moments. Whether it’s one-on-one on a sales call, speaking to a board of directors, team selling a group of customers, or speaking in front of hundreds of people, the […]
An interview with Chrissy Wozniak of North American Ag I am joined by Chrissy Wozniak, who owns and runs North American Ag and is the marketing manager for Ecorobotix in the US. We welcome her today in a discussion focused on Ag tech. In her travels, she attends all the major US farm shows as […]
Ask a closing question! Not a week goes by that I am not approached and asked one of the most common questions in sales training. Everybody wants to know, “How can I get better at closing?” It’s the skill that everybody, every salesperson, and every sales manager wants to know. To help, I have a […]
Developing your salespeople even when budgets are tight Last week’s blog and podcast were focused on selling to farmers during a recession. If you haven’t read or listened to it, please do so and then come back for this week’s discussion. It will make more sense. Selling to Farmers in a Recession Today, we are […]
3 M’s on how to sell when it’s worse than just tough times! Over the past decade, considerable attention has been devoted to the topic of selling during challenging economic times. I’ve focused my topics and training on selling in Ag and to farmers during those tough times. However, today’s market is different than those […]
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