The Podcast for the Ag Sales Professional

An agriculture podcast dedicated to selling in agribusiness.  This Ag podcast focuses on the best practices for selling to farmers and livestock producers.  We also focus on those salespeople who call on Ag buyers at the thousands of agribusinesses that serve the farming community.

Special guest, Wayne Schoeneberg joins me on today’s podcast for a discussion on How to ask good questions!   To learn more about Wayne visit As an accomplished trial attorney with thousands of trial cases under his belt, he shares his skills of asking questions.  Ultimately, he will meet both friendly and hostile witnesses on […]

You Need an Altitude Adjustment Are you stuck in the weeds or too lofty to understand the details?  Then you need an Altitude Adjustment!

Quit Selling Like Popeye and Pat And capture the other 75% of available customers

What are the 6 Roadblocks to Sales Productivity?   From the most organized to the most disorganized, we can all learn something from the Productivity Expert Join me on my latest podcast episode as I interview Cathy Sexton, The Productivity Expert.  She shares lessons learned as she went from an overworked accountant to a workaholic […]

Cross-train the Empathy-less Salesperson   Every sales team has them.  If you think your team doesn’t, then it might be you!

What’s the Selling Experience (SX) like with YOU?   It’s more important to your selling success than you think What are the 4 Components of an Iconic Selling Experience (SX)?

The ethical challenges of selling in agribusiness

IN BETWEEN PLANTING AND HARVEST IS 100+ DAYS OF SUMMER WELL, MAYBE NOT THIS YEAR Listen to today’s podcast as I discuss 5 ways to beat the slump!

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