Taking “No” for an answer – PODCAST

Digging into two overused sales phrases you should stop believing now!

Recently, I have seen repetitive social media posts regarding two sales phrases that everyone just keeps posting, reposting, and must believe.  The purpose of this article is to shed some real light on the damage those sayings do to a salesperson’s motivation.

The first is, “We don’t take No for an answer”.  The idea is that we don’t end our sales call just because the customer tells us they don’t want to buy from us.  We are supposed to persist through the “No” until we mentally wrestle the customer into submission and they say “Yes”. 

Listen in as I examine how this over-used phrase is really hurting your motivation or your sales team’s motivation and more importantly, how to use these old sales adages in real-life selling!

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