How to develop your own “Pain Relief” as an Ag Sales Professional

Ever thought about your daily selling struggles as pain?  When you decide to go see that difficult customer or collect from that past due account, do you think of it as pain?  If so, then we can jump right into pain relief.  If not, then I really want you to think about your perception of these difficult selling activities.  This may sound negative or counterproductive to being happy as a salesperson

Think about going out to fix a customer complaint.  Late delivery or no delivery, product quality issues for the 10^th time this week…. invoicing errors…always with the invoicing errors.  We have all been through these situations and they are best described as pain.  And our natural human tendency on pain is to avoid it.  We just naturally move away from pain.  As salespeople, we have one of two special ways to avoid pain: blame or tough guy exterior.

Listen in as we discuss the Do’s and Don’ts of dealing with pain when selling

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