The Why’s Guy Method to Better Selling
For those of us that remember being called a “Wise Guy”, we know it’s not really a good thing. In slang, it meant you were over-confident, conceited, kind of a know-it-all. In the Three Stooges episode, it was the comment right before Moe would hit Curly. In mafia slang, I don’t think it was a compliment either. However, in sales, I want you to become a Why’s Guy. A small change in spelling which opens up a whole new world of information from your customer.
Listen in to find out how you can use this simple question pattern to become a Trusted Advisor in your sales approach!