Sales Team Evolution

Go-To-Market changes in a post-Pandemic world

How will you position your sales team to be successful
and profitable for the company?

First published in WABA Quarterly Magazine: Summer 2021 issue 

In every generation, there is that moment when life will never be the same.  These cataclysmic moments change us forever.  We will refer to life before and life after these events.  The pandemic will be that moment for our generation; just as the Great Depression and WWII were for our parents/grandparents.  These world events don’t necessarily cause evolution, but they speed it up.  They bring focused efforts to solve problems or create new ways of operating.

Go-To-Market Evolution:  Sales Team

How have we changed as a sales force in the last 14 months?

  Listen in as we cover what you need to be looking for when structuring your sales team!

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